Brazilian entrepreneur Augusto Carneiro moved to the U.S. to complete his education at the University of Portland. He stayed to grow a coffee empire.
“By the early 2000s, more and more customers were curious about where coffee comes from,” he said. “I was like, ‘We have this direct source through our family’s farm. It could work.’”
In 2004, Carneiro and a friend each put $400 into a bank account. They paid $50 to register the business, spent $400 on raw coffee beans and $300 on air freight to deliver those beans to Portland. Nossa Familia Coffee (Our Family Coffee in English) was born.